Privacy Policy
Last modified: June 15, 2026
This Privacy Policy explains how Behind The Premium Media Company ("Behind the Premium," "we," "our," or "us") collects, uses, and shares information when you visit www.behindthepremium.com (the "Site") or otherwise interact with us. Please read it carefully. By using the Site, you agree to the practices described here.
Information we collect
We collect two general categories of information.
Information you provide to us. When you contact us, subscribe to updates, fill out a form, or otherwise communicate with us, you may give us information such as your name, email address, phone number (if you provide it), and the contents of your message. You choose what to share; some features may not work without certain information.
Information collected automatically. When you visit the Site, we and our service providers automatically collect technical and usage information through cookies and similar technologies. This may include your IP address, device and browser type, operating system, language preferences, referring pages, the pages and content you view, links you click, and the dates and times of your visits. Much of this information is non-identifying on its own and is used in aggregate to understand and improve how the Site is used.
How we collect information
- Directly from you, when you contact us, subscribe, or submit information through the Site;
- Automatically, through cookies and analytics tools as you use the Site;
- From third-party services we use to operate the Site, such as our website host and analytics providers, and from the social platforms where our content appears when you interact with us there.
How we use information
- To respond to your inquiries and provide customer service;
- To send you newsletters, episode updates, and other communications you have requested, and to manage those subscriptions;
- To operate, maintain, secure, and improve the Site and our content;
- To understand how visitors use the Site through analytics;
- To protect our rights and the safety of our users, and to comply with applicable laws and legal requests.
How we share information
We do not sell your personal information. We share information only as described below:
- Service providers. We share information with trusted third parties that perform services on our behalf, such as website hosting, email and newsletter delivery, and analytics. These providers may only use the information to provide services to us.
- Legal and safety. We may disclose information when we believe in good faith it is necessary to comply with a law, regulation, or legal process; to enforce our policies; to investigate or prevent fraud, security issues, or illegal activity; or to protect the rights, property, or safety of Behind the Premium, our users, or others.
- Business transfers. If we are involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction, subject to this Policy.
Some of our service providers may be located in jurisdictions outside your own. Where information is transferred internationally, we take steps intended to ensure it remains protected consistent with this Policy.
Cookies and analytics
We and our partners use cookies and similar technologies to operate the Site, remember your preferences, and understand usage. A cookie is a small file stored on your device when you visit a website. The Site may use:
- Session cookies, which are temporary and deleted when you close your browser;
- Persistent cookies, which remain on your device for a set period and help us recognize returning visitors and remember preferences;
- Third-party cookies, which are set by services that run content or analytics on our pages.
You can control or delete cookies through your browser settings. If you disable cookies, some features of the Site may not work properly.
We use Google Analytics to understand how visitors use the Site, such as which pages are visited and how often. Google Analytics collects information including your IP address but is not used by us to identify you personally, and we do not combine analytics data with information that personally identifies you. Google's use of this information is governed by the Google Analytics Terms of Service (marketingplatform.google.com/about/analytics/terms/us) and the Google Privacy Policy (policies.google.com/privacy). You can opt out of Google Analytics using Google's browser opt-out add-on (tools.google.com/dlpage/gaoptout).
Marketing and your choices
If you have subscribed to receive newsletters, updates, or other marketing communications, you can opt out at any time using the unsubscribe link in those messages or by contacting us. Even after you opt out of marketing, we may still send you non-marketing messages, such as responses to your inquiries or important administrative notices.
Your privacy rights
Depending on where you live, you may have rights regarding your personal information, including the right to:
- Request access to the personal information we hold about you;
- Request a copy of the information you provided to us in a portable format;
- Request that we correct inaccurate information;
- Request that we delete your personal information;
- Opt out of marketing communications.
Residents of certain U.S. states — including California, Colorado, Connecticut, Utah, and Virginia — may have additional rights under their state privacy laws, such as the right to opt out of the "sale" of personal information or of targeted advertising. These rights are subject to legal limits and verification of your identity. To exercise any of these rights, contact us using the details below, and we will respond as required by applicable law. We will not discriminate against you for exercising your rights.
Data retention
We retain personal information for as long as necessary to provide our services and content, to comply with our legal obligations, resolve disputes, and enforce our agreements. Retention periods depend on the type of information and the purpose for which it was collected. We may correct, update, or remove incomplete or inaccurate information at our discretion.
Security
We take reasonable measures intended to protect the information we collect against loss, misuse, and unauthorized access, and we expect our service providers to maintain appropriate safeguards as well. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security or be responsible for the acts of those who gain unauthorized access to the Site.
Third-party links and content
The Site contains links to, and embedded content from, third-party websites and platforms — including YouTube, LinkedIn, Instagram, and TikTok — as well as the websites of our partners. This Policy does not apply to those third parties, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third party whose services you use or to whom you provide information.
Children's privacy
The Site is not directed to children, and we do not knowingly collect personal information from children under the age of 13 (or the minimum age required in your jurisdiction). If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.
Changes to this Policy
We may update this Privacy Policy from time to time. Material changes take effect when the revised Policy is posted, and the date of the most recent revision is shown above. Your continued use of the Site after a change is posted constitutes your acceptance of the updated Policy.
How to contact us
If you have questions about this Privacy Policy or the information we hold about you, contact us at:
Behind The Premium Media Company
2901 W Bluegrass Blvd, Ste 200
Lehi, UT 84043
You can also reach us through the contact page at www.behindthepremium.com/#Contact.